Join Ohanafy at NBWA!
Find us at Booth #1335
NBWA's 88th Annual Convention & Trade Show (October 12–15, 2025 • Las Vegas, NV) is the marquee gathering for America’s beer and beverage distribution industry. Organized by the NBWA, it brings together distributors, suppliers, vendors, and retailers for four days of education, networking, and trade innovation. Key features include a large trade show floor, 20 educational seminars, the BIECC Innovation Showcase, and “Making Moves”, a signature event spotlighting women and emerging leaders in the industry. Attendees gain access to exclusive data, product demonstrations, and strategic insights into evolving industry trends.
A Message from our Founder
“At Ohanafy, we believe the beverage industry deserves technology as refreshing as the products it delivers. Built on Salesforce, our mission is simple: give distributors, suppliers, and retailers the tools to work smarter, connect deeper, and grow faster. We’re proud to be part of this industry’s transformation and excited to share what’s next at NBWA.”
- Ian Padrick, Ohanafy CEO
The beverage industry is making a change, hear it first
The way beverages are sold, distributed, and consumed is evolving—and technology is at the heart of it. From AI-powered insights to real-time data and connected ecosystems, the next wave of innovation is reshaping how the industry operates. At NBWA, Ohanafy will showcase how forward-thinking distributors and suppliers are embracing these changes to sell more, scale smarter, and future-proof their businesses.
Schedule
Day 1 - Sunday, Oct 12
BIECC Innovation Showcase
Ohanafy CRO Chris Dowling and AI Specialist Leah Schneidereit will take the stage at the BIECC Innovation Showcase to present how AI is transforming beverage distribution. Their session will highlight how Ohanafy uses predictive insights and automation to help distributors and suppliers sell smarter and operate more efficiently. This is your chance to see the future of the industry, live.
BIECC Reception
Immediately following the showcase, join us for the BIECC Reception. This reception is the perfect setting to continue the day’s conversations, connect with industry peers, and network with innovators driving change in beverage.
Welcome Reception
Cap off the evening at the Welcome Reception from 6:30–8:30 p.m. This signature NBWA event brings together distributors, suppliers, and partners for a night of networking and celebration. Setting the stage for an inspiring and productive convention ahead.
Day 2 - Monday, Oct 13
Trade Show
The NBWA Trade Show floor opens on Monday with hundreds of exhibitors showcasing the latest products, services, and technologies for the beverage industry. Visit Ohanafy at Booth #1335 to see live demonstrations and discover how we’re helping distributors and suppliers streamline operations, unlock data-driven insights, and grow faster.
Day 3 - Tuesday, Oct 14
Future Proofing the Family Business
On Tuesday, join us for one of NBWA’s marquee sessions: Future-Proofing the Family Business. Ohanafy CEO Ian Padrick, Owner and CEO of The Beverage Market, Theresa Johnson, and special guest Ellie Preslar, Chief Commercial Officer of Sierra Nevada Brewing Co., will lead an engaging conversation on how family-owned distributors can adapt, evolve, and thrive in a rapidly changing industry. From embracing technology to preparing for generational transitions, this session will deliver real strategies for ensuring your business remains strong for decades to come.
Trade Show
The NBWA Trade Show wraps up on Tuesday with one more full day of innovation, insights, and industry connections. Don’t miss your last chance to stop by the Ohanafy Booth #1335 to see live demos and discover how our platform is transforming the beverage industry.
BREW and Alliance for Women: Making Moves
Tuesday afternoon features the Brew Alliance Making Moves event, celebrating women and rising leaders in beverage. This inspiring session highlights fresh perspectives and the next generation of leadership that’s shaping the future of the industry.
BREW and Alliance for Women in Beer Reception
Continue the celebration at the Making Moves Reception, where industry leaders and emerging voices come together to connect over shared experiences and new opportunities. It’s the perfect close to an empowering day at NBWA.
Day 4 - Wednesday, Oct 15
BREW and Alliance for Women: Making Moves Continental Breakfast
Start the final day of NBWA with the Brew Alliance Breakfast, a gathering that brings together leaders and innovators from across the industry. It’s a chance to share ideas, strengthen connections, and set the tone for the closing day of the convention.
BREW & Alliance for Women: Making Moves
Ohanafy is proud to sponsor the Making Moves event, which shines a spotlight on women and emerging leaders driving meaningful change in the beverage industry. This session celebrates progress, empowers the next generation of leadership, and reinforces why collaboration and innovation are vital for the future.
Meet the Team
Ian Padrick, CEO
Chris Dowling, CRO
Matt Keeter, CPO
Davis Bryson, CMO
Daniel Zeder, Director of Customer Success
Derek Squires, Integration Engineer
Leah Schneidereit, Senior AI & Analytics Engineer
Mackenzie Fenn, Manager of Customer Success
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Lauren Queen, Marketing Specialist
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